Let's say, the publishing industry is like a cake. And I might as well select my favorite cake, since this is my example, it's a Cookies n' Cream Ice Cream Cake. (Yum!)
So, this very yummy cake is cut into several (sometime bit-size) pieces. And the author (i.e., me) usually receives a very small slice of that very tasty cake. Which is one of the reasons I decided to work with a small publisher. However, to increase my slice...of this well I think you get that I LOVE cake...it's important that I market and promote my book to increase the number of book sales generated through my website. Especially when it comes to pre-release book sales.
Pre-order sales are VERY important for the success of a book; it's the launching pad that gives the book legs. The publishing industry pays close attention to these numbers, and believe me, that's important. As an independently published author it's crucial for me to get the word out and drum up early book sales. So please, pre-order your copy today, and urge your friends, family, co-workers, and everyone you know to do the same! (Thanks Trice!)